4 Tips That Will Help You Design a Creative Law Logo
Many Internet users love making jokes about lawyers and what they do. Just search for lawyer jokes and the results you will get are shocking.
The logo used by law firms is another aspect that people love making fun of. Like other businesses, your law firm should have a logo. Your logo needs to be very unique and should show a high level of creativity. A logo says a lot about your business and therefore, you should take time to build a professional logo. To help you get started, here are some tips that will point you in the right direction:
Choosing a focal point
Many successful logos have been created from one point of reference. You can choose one letter from the names of the owners of the firm. You can use different names that have a similar starting letters in their names. You can as well choose a letter which is not that common. A good example is Zane Law in which the capital Z makes the firm stand out.
Recreating an old logo
Building a classic law logo is good. However, the logo can be very simple provided it is effective to use. You can select a traditional logo and add some touches to it. Ensure you choose a logo that represents your business. It is not a must to include words like “law firm” or “best lawyer” in the logo.
The hidden power of your firm name
The name of your firm can be used to design a wonderful logo. Other big brands have used this technique and it seems to be working. This is a very effective way of making your brand known. A brand helps firms to be unique in the market and gives them a reputation. The problem is usually how to design it. You can try adding icons to the name or you can just use the letters alone. The idea is to come up with a law logo that creates confidence and trust for your business.
Using the logo to communicate your profession
You can use the law logo to tell people what your business is all about. You can use a picture of a couple to tell people you are a divorce lawyer. Personal injury attorney can use a crutch or a cast in the logo to tell people you handle personal injury and related cases. A logo is a good tool for telling people what your firm deals with without having to explain it to them.
A good law logo creates a good connection with the clients. The logo should communicate to people about your business. Your logo should look professional to prevent giving people wrong ideas. The tips above can help you create a unique law logo.